Presentation: Building the Next Level of Customer Loyalty Through Tokenization

Talk:

• The appetite for technology in emerging markets is high, but delivery and change management is poorly executed 
• The complexity of Blockchain technology can overwhelm the average member of the public 
• Loyalty programs are universally understood and used by a large portion of the global population 
• Coalition loyalty programs such as those offered by airlines are the most successful, but extremely difficult to manage 
• Tokenizing loyalty points allows brands to automate their reward program reconciliation and settlement, whilst adding a brand-new revenue stream 
• LIX takes a well-adopted and well-understood concept and transforms its potential, using blockchain technology
• LIX is already adopted by major brands, used in the most prestigious sporting event in the world, today