Abdel Boazzati is a partnerships specialist, he has worked for multinational companies such as Warner Bros where he ran the partnership division for EMEA. He is also an entrepreneur, having established 2 companies. He has a keen interest in recent technology and how this can be applied to multinational companies and have an effect on their bottom line. Blockchain holds many benefits for partnerships whether it is with NFT’s, gaming or the metaverse. Abdel is working on integrating this in a global organisation such as Coca-Cola.